How to Get the Most Money from the Sale of Your Home

Tue, Sep 26th 2017 10:12 am by Tiffany Hereda Selling

Every homeowner wants to make sure they maximize their financial reward when selling their home. But how do you guarantee that you receive maximum value for your house? Here are two keys to ensure that you get the highest price possible.

  1. Price it a LITTLE LOW 

This may seem counterintuitive. However, let’s look at this concept for a moment. Many homeowners think that pricing their home a little OVER market value will leave them room for negotiation. In actuality, this just dramatically lessens the demand for your house (see chart below).

Instead of the seller trying to ‘win’ the negotiation with one buyer, they should price it so that demand for the home is maximized. By d...

No comments

5 Reasons to Sell This Fall

Tue, Sep 19th 2017 9:31 am by Tiffany Hereda Buying

Here are five reasons listing your home for sale this fall makes sense.

1. Demand Is Strong

The latest Buyer Traffic Report from the National Association of Realtors (NAR) shows that buyer demand remains very strong throughout the vast majority of the country. These buyers are ready, willing, and able to purchase… and are in the market right now! More often than not, multiple buyers are competing with each other to buy a home.

Take advantage of the buyer activity currently in the market.

2. There Is Less Competition Now

Housing inventory is still under the 6-month supply that is needed for a normal housing market.

This means that, in the majority of the country, there are not enou...

No comments

Study: FSBOs Don’t Save Real Estate Commission

Tue, Aug 29th 2017 9:49 am by Tiffany Hereda Selling

One of the main reasons why For Sale By Owners (FSBOs) don’t use a real estate agent is because they believe they will save the commission an agent charges for getting their house on the market and selling it. A new study by Collateral Analytics, however, reveals that FSBOs don’t actually save anything, and in some cases may be costing themselves more, by not listing with an agent.

In the study, they analyzed home sales in a variety of markets in 2016 and the first half of 2017. The data showed that:

“FSBOs tend to sell for lower prices than comparable home sales, and in many cases below the average differential represented by the prevailing commission rate.” (emphasis added)


No comments

Why Is It Important to Use a Professional to Sell Your Home?

Tue, Aug 22nd 2017 9:40 am by Tiffany Hereda Selling

Hereda Team

When a homeowner decides to sell their house, they obviously want the best possible price for it with the least amount of hassles along the way. However, for the vast majority of sellers, the most important result is actually getting their homes sold.

In order to accomplish all three goals, a seller should realize the importance of using a real estate professional. We realize that technology has changed the purchaser’s behavior during the home buying process. According to the National Association of Realtors’ 2016 Profile of Home Buyers & Sellers, the first step that “…44% of recent buyers took in the home buying process was to look online at properties for sale.

However, the report ...

No comments

Homes Are Selling Quickly Nationwide

Tue, Aug 15th 2017 1:04 pm by Tiffany Hereda Selling

Now is the TIME TO LIST!  Housing demand from buyers is increasing while inventory is low and average days on market is dropping. 

The National Association of Realtors (NAR) recently released their latest Existing Home Sales Report, which revealed that homes were on the market for an average of 28 days in June. This is a slight increase from the 27 days reported in May, but down from 34 days reported a year ago.

54% of homes across the country were on the market for less than a month in June!

Among the 27 states with homes selling in 30 days or less are Washington, Utah, California, and Colorado. The map below was created using results from NAR’s Monthly Realtors Confidence Index Sur...

No comments

Housing Inventory Hits 30-Year Low

Thu, Aug 10th 2017 5:30 am by Tiffany Hereda Informational

Spring is traditionally the busiest season for real estate. Buyers, experiencing cabin fever all winter, emerge like flowers through the snow in search of their dream home. Homeowners, in preparation for the increased demand, are enticed to list their house for sale and move on to the home that will better fit their needs.

New data from CoreLogic shows that even though buyers came out in force, as predicted, homeowners did not make the jump to list their home in the second quarter of this year. Frank Nothaft, Chief Economist for CoreLogic had this to say,

“The growth in sales is slowing down, and this is not due to lack of affordability, but rather a lack of inventory. As of Q2 2017, ...

No comments

5 Financial Reasons to Buy a Home

Tue, Aug 1st 2017 10:30 am by Tiffany Hereda Buying

Homeownership is the American Dream and lucky for homebuyers, there are so many financial benefits to owning a home.  We have put together this chart of 5 reasons owning a home is also great for your wallet!

5 Financial Reasons to Buy a Home

CONTACT US TODAY to get started on your home search,  

No comments

How much do you THINK your home is worth?

Tue, Jul 25th 2017 9:30 am by Tiffany Hereda Selling

How much do you think your home is worth?  A Fannie Mae ESR Group study showed that many people that had negative and low equity during the downturn, now UNDERESTIMATE how much their home is worth quite a bit!  

For example, home prices jumped 20% from 2012 to 2014 which reduced the amount of people that were underwater on their home from 21% down to 9% per CoreLogic's estimates.  However the Fannie Mae study showed that during that same time period the homeowners that believed they have negative equity in their home was reduced by only 3%, from 26% down to 23%.  That is a huge gap between reality and perception.  

Don't miss out on this amazing market we are seeing in the G...

No comments


Tue, Jul 18th 2017 1:15 pm by Tiffany Hereda Buying

If you are able to buy a home, it is much better than renting.  Especially when you look at the chart below.  Prices are going fact, rental prices are rising so much that in 58% of housing markets in the U.S this year, it's actually going to be more affordable to buy rather than rent, according to a report by  

Their analysis has Horry County specifically noted as better to buy than rent.  With percentage of rent vs. income going up from 39.9% in 2015 to 45.1% in can see that our area is seeing dramatic increases in rental prices.  They are comparing this to less than 38% of income to make a monthly house payment (assuming a 3 percent down payment a...

No comments

Number of distressed properties down dramatically

Tue, Jun 27th 2017 6:35 am by Tiffany Hereda Informational

A few years ago we all remember how distressed properties were flooding the market - especially in the Grand Strand area as many people were letting go of investment and vacation properties.  We get calls every day from buyers looking for those steals on the ocean front but they just are not there anymore. if there are distressed properties, they usually sell fast or are not at the discounted prices that people expect.  Here is a chart to show how much the inventory on distressed properties has dropped the past 5 years.  

For our market in general, inventory is down year to date about 5% on residential and 10% on condos. With that prices are also up over 8% on residential and over 6% o...

No comments

No comments

The Statistics on Pricing Your Home RIGHT

Mon, May 8th 2017 9:31 am by Tiffany Hereda Selling

Market-sensitive pricing can be the key to maximum market exposure and, ultimately, a satisfactory sale.

The existing pool of prospective buyers determines a property’s value, based on:

  • Location, design, amenities and condition.
  • Availability of comparable (competing) properties.
  • Economic conditions that affect real property transactions.

Factors that have little or no influence on the market value of a house include:

  • The price the seller originally paid for the property.
  • The seller’s expected net proceeds.
  • The amount spent on improvements.

The impact of accurate pricing:

  • Properties priced within market range generate more showings and offers, and sell in a ...

No comments


Wed, Apr 19th 2017 9:45 am by Tiffany Hereda Selling

Thinking of Selling? Now Is the Time to Act | MyKCM

If you thought about selling your house this year, now may be the time to do it. The inventory of homes for sale is well below historic norms and buyer demand is skyrocketing. We were still in high school when we learned the concept of supply and demand: the best time to sell something is when supply of that item is low and demand for that item is high. That defines today’s real estate market.

Jonathan Smoke, Chief Economist at, revealed in a recent article that:

“The biggest challenge to buyers this spring will be simply finding a home to buy and getting it successfully under contract. That’s because the supply of homes for sale is at an all-time low, and ...

No comments

Grand Strand Market Statistics - March 2017

Mon, Apr 17th 2017 9:28 am by Tiffany Hereda Informational

Grand Strand Market Report

March 2017

March is the strongest month of the year so far in 2017. SFR sales activity maintains its positive trend. Condo sales volume and median sales price experience a big jump of 35.9% and 22.6%, respectively.

SFR sales volume is up 8.8% compared to March 2016 and up 5.9% year-to-date. Median sales price is up to $211,000, a 0.5% increase from March 2016. Sales prices for new construction are also up 6.9% when compared to March 2016. The average sold-to-list ratio for Single Family Residential sales in March was 95%, flat compared to the same month in 2016. SFR inventory is up seasonally but remains tight as inventory is down 4.3% from 2016.


No comments

How much you can afford changes based on the interest rate!

Thu, Mar 9th 2017 11:06 am by Tiffany Hereda Buying

If someone told you that you could get a more expensive home for the same monthly payment what would you think?  Too good to be true right?  This chart shows just how much your purchasing power can change good or bad depending on the interest rate.  Take advantage of the low interest rates out there now while you can - remember when it comes to the housing market, what you can afford today will be different tomorrow.  

CONTACT US TODAY to take advantage of this amazing market!

No comments

Increase your net worth by owning a home!

Wed, Feb 15th 2017 3:02 pm by Tiffany Hereda Buying

No comments

10 Anti Burglary Tips for Sellers

Tue, Jan 17th 2017 1:17 pm by Tiffany Hereda Selling

When you are opening your door to the public for showings, you need to take extra precautions. Please look at these suggestions to help keep your belongings safe.

booking photo
After Christmas, many people put the empty boxes their expensive gifts came in out on the curb. What do you think that says to potential burglars? It screams, “I just got a brand-new TV! Come and rob me!”  That’s just one example of some unwise habits homeowners have. If those owners are sellers opening their doors to the public for showings, habits such as these put them in even greater danger.  
We spend a lot of time telling sellers how we’ll market their home, and while that is obviously important, we want ...

No comments

Housing Expectations for 2016

Tue, Feb 16th 2016 11:39 am by Tiffany Hereda Informational

Housing Expectations for 2016

Tags: , , ,
No comments

2015 Year End Market Report for the Greater Myrtle Beach Area

Mon, Jan 25th 2016 10:49 am by Tiffany Hereda Informational

It is so exciting to see all of the activity picking up in the local market.  We are feeling it in our daily business, but this chart just shows that it is happening throughout the area in general.  Inventory of homes is going down and prices are going up!  

Myrtle Beach area 2015 Market Report

Tags: ,
No comments

7 Reasons to list during the Holidays

Wed, Dec 2nd 2015 10:25 am by Tiffany Hereda Selling

7 Reasons to List During the Holidays

No comments