The Statistics on Pricing Your Home RIGHT

Mon, May 8th 2017 9:31 am by Tiffany Hereda Selling

Market-sensitive pricing can be the key to maximum market exposure and, ultimately, a satisfactory sale.

The existing pool of prospective buyers determines a property’s value, based on:

  • Location, design, amenities and condition.
  • Availability of comparable (competing) properties.
  • Economic conditions that affect real property transactions.

Factors that have little or no influence on the market value of a house include:

  • The price the seller originally paid for the property.
  • The seller’s expected net proceeds.
  • The amount spent on improvements.

The impact of accurate pricing:

  • Properties priced within market range generate more showings and offers, and sell in a ...

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Wed, Apr 19th 2017 9:45 am by Tiffany Hereda Selling

Thinking of Selling? Now Is the Time to Act | MyKCM

If you thought about selling your house this year, now may be the time to do it. The inventory of homes for sale is well below historic norms and buyer demand is skyrocketing. We were still in high school when we learned the concept of supply and demand: the best time to sell something is when supply of that item is low and demand for that item is high. That defines today’s real estate market.

Jonathan Smoke, Chief Economist at, revealed in a recent article that:

“The biggest challenge to buyers this spring will be simply finding a home to buy and getting it successfully under contract. That’s because the supply of homes for sale is at an all-time low, and ...

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Grand Strand Market Statistics - March 2017

Mon, Apr 17th 2017 9:28 am by Tiffany Hereda Informational

Grand Strand Market Report

March 2017

March is the strongest month of the year so far in 2017. SFR sales activity maintains its positive trend. Condo sales volume and median sales price experience a big jump of 35.9% and 22.6%, respectively.

SFR sales volume is up 8.8% compared to March 2016 and up 5.9% year-to-date. Median sales price is up to $211,000, a 0.5% increase from March 2016. Sales prices for new construction are also up 6.9% when compared to March 2016. The average sold-to-list ratio for Single Family Residential sales in March was 95%, flat compared to the same month in 2016. SFR inventory is up seasonally but remains tight as inventory is down 4.3% from 2016.


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How much you can afford changes based on the interest rate!

Thu, Mar 9th 2017 11:06 am by Tiffany Hereda Buying

If someone told you that you could get a more expensive home for the same monthly payment what would you think?  Too good to be true right?  This chart shows just how much your purchasing power can change good or bad depending on the interest rate.  Take advantage of the low interest rates out there now while you can - remember when it comes to the housing market, what you can afford today will be different tomorrow.  

CONTACT US TODAY to take advantage of this amazing market!

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Increase your net worth by owning a home!

Wed, Feb 15th 2017 3:02 pm by Tiffany Hereda Buying

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10 Anti Burglary Tips for Sellers

Tue, Jan 17th 2017 1:17 pm by Tiffany Hereda Selling

When you are opening your door to the public for showings, you need to take extra precautions. Please look at these suggestions to help keep your belongings safe.

booking photo
After Christmas, many people put the empty boxes their expensive gifts came in out on the curb. What do you think that says to potential burglars? It screams, “I just got a brand-new TV! Come and rob me!”  That’s just one example of some unwise habits homeowners have. If those owners are sellers opening their doors to the public for showings, habits such as these put them in even greater danger.  
We spend a lot of time telling sellers how we’ll market their home, and while that is obviously important, we want ...

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Housing Expectations for 2016

Tue, Feb 16th 2016 11:39 am by Tiffany Hereda Informational

Housing Expectations for 2016

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2015 Year End Market Report for the Greater Myrtle Beach Area

Mon, Jan 25th 2016 10:49 am by Tiffany Hereda Informational

It is so exciting to see all of the activity picking up in the local market.  We are feeling it in our daily business, but this chart just shows that it is happening throughout the area in general.  Inventory of homes is going down and prices are going up!  

Myrtle Beach area 2015 Market Report

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7 Reasons to list during the Holidays

Wed, Dec 2nd 2015 10:25 am by Tiffany Hereda Selling

7 Reasons to List During the Holidays

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Realtor VS. For Sale By Owner

Wed, Nov 11th 2015 4:15 pm by Tiffany Hereda Selling

Realtor VS For Sale By Owner

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How to Declutter Your Home to Get it SOLD Fast

Wed, Oct 7th 2015 10:36 am by Tiffany Hereda Selling

We are asked all the time "How can you get my home sold fast and for more money?"  While we as Realtors play an important role in this, you as the homeowner need to do your part to prepare your home for sale.  We have put together the infographic below on the important items you we suggest you address.

How to Declutter Your Home


Tue, Sep 15th 2015 9:55 am by Tiffany Hereda Investing
Should I invest in this beach condo 



Here in the Myrtle Beach area there are a ton of experienced and novice investors that purchase in the many oceanfront condo buildings in the Grand Strand.  Every day we get calls from people looking to break into the property investment business.  The problem is, with so many options here, it can become an overwhelming and confusing process.  We put together some basics to help you get organized and reach your investment goals.


First, answer this, do you intend to actively manage the property or hire someone else?  If you intend to manage it, it’s smart not to buy one too far away from you.  There are many rental management options in the...

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Moving Checklist

Tue, Aug 25th 2015 10:04 am by Tiffany Hereda Moving

Tips for a Stress Free Move

Congratulations! You have found the perfect place, and now your countdown to Moving Day begins. Moving is never easy, but having a checklist can help make that process easier.   Our goal is to make this process as stress free as possible for you so we’ve put together some tips on what to take care of in the two months leading up to Moving Day. 

Two Months Before Moving Day:

  • Keep, donate, and let go. Sort through items room-by-room and decided what you should keep, what items to donate, and what you can get rid of. Think about items that may require extra attention or special arrangements to move, such as a piano.
  • Keeping it together. Put together a folder or binder to hel...

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Should You Get A Pre Home Inspection?

Wed, Jul 22nd 2015 2:10 pm by Tiffany Hereda Selling



The dreadful home inspection…No matter how new your home is or how well you have maintained it, it seems like there is always something that comes up in that inspection report.  And we have all heard of the sales that fall through after inspections are done.  So should you get your home inspected before putting it on the market?  Here are 3 options to consider:


Option 1 – Pay for a pre-inspection before putting your home on the market


Sometimes it can pay off to have a pre-inspection done.  (Home inspections typically cost $350-$500).  Here are some reasons why:


  • It sets your home apart from others on the market – your agent can tout the fact that you have a clean ho...

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Vacation 101 - What is SPF?

Thu, Jun 18th 2015 10:30 am by Tiffany Hereda Informational


It is officially the start of summer and the beaches here in Myrtle Beach are filling up!  We want to make sure your vacation is amazing and an important part of that is bringing (and wearing!) the right sun protection.  I think we have all had that vacation where we get burned the first day – which pretty much ruins your trip.  Here are a few facts about sunscreen and tips to help ensure you enjoy your time at the beach.


DID YOU KNOW? SPF 30 is NOT twice as good as SPF 15.  SPF blocks approximately 93% of UVB rays where as SPF 30 blocks 97% and SPF 45 blocks about 98%.  So really, SPF 30 sunscreen only gives you 4% more protection than SPF 15.


SPF stands for Sun Protection Fa...

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Owner Financing

Mon, May 18th 2015 9:42 am by Tiffany Hereda Selling

Has your property been sitting on the market and you are looking for a way to get it sold?  Offering owner financing is one way to stand out from the competition and sell a property that otherwise might not (or at least not for the price you are asking). But before going this route, you need to do your homework on the pros and cons.  Here are a few to consider:


  • Larger buyer pool - By offering owner financing, you open the door for more interested buyers.  If your home has been on the market for a while – this could help generate the buyer you have been waiting for. 
  • Higher sales price – Because you are offering owner financing, you will have the upper hand and can command a...

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8 Biggest Home Buying Mistakes

Sat, Apr 11th 2015 12:12 pm by Tiffany Hereda Buying


Buying a home can be a daunting experience...but it doesn't have to be!  If you avoid these top 8 home buying mistakes, you will be on your way to your new home.  

  • Mistake #1: Failing to have a plan
  • Mistake #2: Thinking “I can’t afford a home”
  • Mistake #3: Not selecting the right real estate agent
  • Mistake #4: Failing to get pre-qualified or pre-approved for a mortgage
  • Mistake #5: Not shopping for the best loan program
  • Mistake #6: Failing to obtain a home inspection from a qualified inspector
  • Mistake #7: Not knowing your rights and obligations
  • Mistake #8: Failing to make your own inspection

Continue reading for more information on these mistakes and tips to avoid them...


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How to get TOP DOLLAR for your property

Wed, Mar 4th 2015 1:30 pm by Tiffany Hereda Selling

How to get top dollar for your property

Did you know that the best chance for selling your property is within the first few weeks of being on the market? Studies show that the longer a property stays on the market, the less financial return the seller will net. 

There are 5 main factors to achieving your goal of getting top dollar for your property....

Factor 1: Pricing

It is very important to price your property at a competitive market value right when you list it. The market is so competitive that even over-pricing by a few thousand dollars could mean that your house will not sell. 

An overpriced home:

  • Lowers agent’s interest and number of showings
  • Reduces the number of qualified buyers
  • Minimizes the number of o...

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HOW TO Prepare Your Home For Sale

Fri, Jan 23rd 2015 12:11 pm by Tiffany Hereda Selling

How to prepare your home for sale  

Effective marketing will help ensure that your property receives maximum exposure to attract a ready, willing and able buyer (CLICK HERE to review the Hereda Team marketing difference).  But the appearance and overall condition of your home contributes to a buyer's crucial first impressions. Appearance and condition apply to the outside of the home as well as the inside.


First, lets discuss curb appeal.  Here is your homework: Stand across the street from your house and review its “curb appeal.”  If you were a homebuyer pulling up to your home, what would you think?  Does it make you want to take the next step and go inside?  If someone drove by and saw your For Sale sign would th...

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7 Steps to Save a Down Payment for a Home

Mon, Jan 12th 2015 10:34 am by Tiffany Hereda Buying

Steps to saving for a home

So you have decided to buy a house, second home or investment property but do you have enough money saved for a down payment? 

Here are 7 steps to saving up so you can make your property goals a reality. 


1)   First determine how much you need to save.  This depends on the purchase price of the property and the percentage of the down payment.  Most lenders require anywhere from 5% to 20% of the purchase price depending on the type of loan.  The goal is to put 20% down so you don’t have to pay Private Mortgage Insurance (PMI).  So let’s say your plan is to purchase a $200,000 (National median home price) home and put 10% down (average down payment), you would need to save up $20,000...

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